Get your company's message to our "gear-hungry" audience that loves to buy stuff!

Promoting Your Company Needn't Be A Frustrating Ordeal

You've worked hard to build your company.

You know your products are great, and you want to get them into the right hands. 

Every time the words "marketing" and "advertising" come up, though, you feel like you might as well just call it "gambling."

There's a lot of noise out there, especially when it comes to promoting guitar and bass products.

At Notehead, we've been providing advertising solutions for guitar and bass companies since 2009. 

Let us help you make your company stand out among the rest.


We generate compelling content that is of great interest to bass players and guitar players. 

Our sites, For Bass Players Only, and For Guitar Players Only,  are considered by many as the “go to” resources for music news, interviews, features, and more.

Whether we’re imparting the latest news about Eric Clapton, George Benson, Brad Paisley, Metallica or Rush, or interviewing Christian McBride, Andy Summers, Verdine White, Jimmy Page or Paul McCartney, we consistently have our finger on the pulse of what’s happening in the music world, particularly when it comes to bass and guitar.

With Content Like This, We've Got Your Audience!

Launched in 2009, For Bass Players Only has featured hundreds of exclusive, one-on-one interviews with some of the biggest names in the bass-playing world, including:

Paul McCartney, Geddy Lee, Peter Cetera, Ron Carter, Carol Kaye, Geezer Butler, Charlie Haden, Stu Hamm, Chuck Rainey, Brian Bromberg, Leland Sklar, Jimmy Haslip, Bryan Beller, Will Lee, Victor Wooten, Jeff Berlin, John Patitucci, Darryl Jones, Marcus Miller, Billy Sheehan, Christian McBride, Jack Casady, Rudy Sarzo, Nathan East, Larry Graham, Chris Squire, Tony Levin, Dave Holland, Robert Trujillo, Dusty Hill, Verdine White, and hundreds more.

Since going live in 2016, For Guitar Players Only has published hundreds of exclusive interviews with a list that reads like a who’s who of guitar greats, including:

Peter Frampton, Steve Miller, Carlos Santana, Neil Young, George Benson, Rick Derringer, Jimmy Page, John McLaughlin, Joe Walsh, Steve Vai, John Mayer, Joe Satriani, Dweezil Zappa, Jeff Beck, Neal Schon, Justin Hayward, Kirk Hammett, Nile Rodgers, Lindsey Buckingham, Don Felder, Kenny Wayne Shepherd, Mike Stern, Boz Scaggs, Al Di Meola, Gary Rossington, Alex Skolnick, Scott Henderson, Phil Collen, Robben Ford, and many others.

        Our exclusive features have proven extremely popular as well, including:

  • FBPO’s Top 12 list of bass players who also led the band
  • Let’s Go Crazy: A Dozen Of The Late Genius Prince’s Best Guitar Songs
  • 10 Bands That Changed Bass Players … And What Happened Next! (Parts 1 & 2)
  • Gimme Jimi: A Guide to Jimi Hendrix’s Most Essential Posthumous Recordings
  • Girls Gone Bass: A Dozen Female Bassists Who Rock Our World
  • Headbanging Heroes: Best of the Heavy Metal Bassists    

In 2019, we migrated every one of our stellar guitar interviews to the bass site (even though it’s called For Bass Players Only, nobody seemed to mind!) and launched our online bass instruction series, attracting subscribers from nearly every state in the U.S. and close to 50 countries around the world – and it’s growing fast!

These changes resulted in some truly powerful synergies, transforming FBPO to an online music juggernaut, expanding our reach dramatically, enabling you to get your company's message to an even larger pool of potential customers.


With over 750 exclusive, one-on-one interviews, a social media following in the hundreds of thousands, millions of page views – and millions more on YouTube! –  we know people are watching and listening to what we have to say.

 Combined reach for FBPO & FGPO:

  • 100,000+ Facebook page “likes”
  • Nearly 10,000 Facebook Group members (growing every day)
  • 25,000 +/- Page views per month (with millions of views)
  • 15,000+ Twitter followers
  • 12,000+ YouTube subscribers (and millions more views!)

How advertising with us can benefit you and your company

With our ad campaigns, you'll be able to promote your business to thousands of bass players and guitar players, sending them directly to your website.

Here are just a few of the benefits:

A loyal audience of bass and guitar enthusiasts 

While between 50% and 60% of our audience is based in the U.S., we have avid followers all over the world, including dedicated music enthusiasts from the U.K., France, Italy, Germany, Brazil, Australia, and many other countries across the globe. In this age of the Internet, you can find paying customers just about anywhere in the world, with the hindrance of geography now a thing of the past.

Compelling content, drawing the "right" people

Our content is consistent and relevant, with at least one new interview every single week. With a list of interviewees that includes names like Jimmy Page, Jeff Beck, Carlos Santana, Geddy Lee, Paul McCartney, Steve Miller, Peter Frampton, Marcus Miller and hundreds more, we attract an eager group of guitar and bass "junkies," willing and able to buy gear in order to pursue their musical passions.

A vibrant social media presence 

In addition to keeping our website up to date with consistent new compelling content, we engage with hundreds of thousands of people through our robust social media channels, including Facebook, Twitter, and Instagram, as well as our popular YouTube channels, which have generated millions of views, attracting even more guitar and bass players to our sites.

Reasons to keep coming back

We've cultivated hundreds of relationships with reputable instrument and gear manufacturers and retailers all of the world who continually advertise with us and we're happy to send customers their way. In the meantime, we're consistently making improvements, big and small, in our quest for making our site the best it can be, attracting more and more raving bass and guitar fans!

Here Are Some of the Companies That Have Advertised With Us:

What our advertisers are saying:

We help companies like yours reach their target audiences and generate new business. Here's what just a few of our recurring advertisers have had to say about their experience with us:

We find a HUGE benefit from advertising on the Notehead sites, which directly affects sales. We get more artists coming to us, and more customers asking for GHS. It’s been great!”

- Jonathan Moody

Manager, Digital Brand       Development, Product   Development

GHS Strings | Rocktron

“For Bass Players Only is an essential part of our marketing. What sets them apart is the exceptionally knowledgeable Jon Liebman. His interviews are engaging, educational and entertaining. Jon also offers many helpful articles and thought-provoking subjects not commonly found elsewhere."

- Dale Krevens

Vice President


“NS Design has found FBPO to be a terrific vehicle for showcasing Ned Steinberger's series of basses and EUBs, and the artists who play them. Jon Liebman does a masterful job of putting it all together and helping us reach our market - highly recommended!”

- Gary Byers

Managing Director

NS Design

“I’ve been a regular monthly advertiser on forbassplayersonly.com for years and have been consistently pleased with the results. Jon and the Notehead team always do an outstanding job spreading the word about Warwick to their enthusiastic audience. We couldn’t be happier!”

- Hans-Peter Wilfer


Warwick GmbH


Our ad campaigns will enable you to promote your business to thousands of potential customers, sending them directly to your website. In addition to publishing compelling content throughout our site, we’re constantly engaging our audience through our social media channels, with an additional reach of hundreds of thousands of “gear-hungry” bass players and guitar players.

Below is an overview of our "Deluxe" and "Premium" advertising plans.

The "DELUXE" Plans


With the one-month “Deluxe” plan, your company’s ad will be strategically placed on the sidebars of over 750 pages throughout our site, including our exclusive interviews, features, news stories and blogs. 

In addition to all of our new, regularly updated content, our audience members frequently visit our earlier (timeless!) posts as well, absorbing some of the best bass- and guitar-oriented information anywhere on the Internet. Your company’s presence can be included there too!


While a whole month of exposure will generate lots of exposure for your company, why stop there?

Recurring plans will keep your company's name top-of-mind with our audience of bass and guitar fans.

When you opt for a recurring plan, you'll increase the number of impressions exponentially, saving a lot of money in the process.

$499(one-time payment)


* 2-month minimum commitment required for all recurring plans

The "PREMIUM" Plans


The "Premium" plan includes everything in the "Deluxe" plan, plus:

Each "Premium" plan also includes an eye-catching leaderboard ad, prominently displayed at the top of the Interviews, News & Features,  and Blog homepages. Spanning almost the entire width of a page, leaderboard ads get noticed!

"Premium" plans also include your company's ad image in an FBPO email blast, with a direct link to your company's website.


While a whole month of exposure will generate lots of exposure for your company, why stop there?

Recurring plans will keep your company's name top-of-mind with our audience of bass and guitar fans.

When you opt for a recurring plan, you'll increase the number of impressions exponentially, saving a lot of money in the process.

$799(one-time payment)


* 2-month minimum commitment required for all recurring plans

Frequently Asked Questions

How does the signup process work?

What's the payment process?

How do I get my ad images to you?

How do recurring payments work?

How do my ads get scheduled?

Can I change ads in the middle of a campaign?

What if I want to cancel my ad campaign?

What if I still have more questions? 

A personal note from Jon Liebman

Having been a professional musician for over forty years, I'm proud to continue being involved in the music industry, experiencing its constant changes and growth.

I would be happy to help your promote your company to our ever-growing audience of guitar and bass enthusiasts eager to acquire the necessary gear and equipment to help enable them to pursue their passions.

I hope you'll join the hundreds of reputable instrument makers, equipment manufacturers, and retailers who have seen great results in promoting their companies on my sites. 



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